Sarbanes-Oxley Act Article Analysis Research Paper

Sarbanes-Oxley Act Article Analysis - Research Paper ExampleIt is a requirement under the US stock exchange regulation to comply with SOX, hence sheer Reinsurance creation a publicly held company needs to follow the act. The IT manager for Arch Reinsurance considers automation to be a successful approach towards compliance of SOX. The company hires limited faculty and resources and to cover it up, proper internal guards atomic number 18 to be managed by the company by automating control procedures at the company. Like many other companies, Arch Reinsurance Ltd have also spent a hefty amount on SOX related compliance proposal. jibe to the IT manager of Arch Reinsurance Ltd, it would have been really difficult for the company to sustain SOX compliance if automation was non followed, for him the vital area of concern was to control access to financial systems and other applications. This is make by retentivity a proper log and change management system, proper record is unploug hed of every(prenominal) log-in, log-out and every possible activity done by the staff in the system. Proper security is also kept to ensure that only authorized personnel get to log in to the system. A review is done by the manager and his staff of daily reports produced by the data center monitoring tools. These reports are after presented to SOX auditors during compliance testing. Like every company, Complying with SOX has been expensive and time consuming at Arch Reinsurance Ltd.Though the staff is limited in number, the control procedures followed at the company decreases its vulnerability to internal control failures. The procedures followed are settle down extensive as the IT manager has abundant knowledge of company data center operations. The main constitution is to strengthen the internal control systems by automating the procedures and activities at Arch Reinsurance Ltd.While conducting an audit, the auditor should identify the control procedures to avoid any material

Commercial Contracts Essay Example | Topics and Well Written Essays - 2500 words

mercenary Contracts - Essay ExampleThis paper examines two approaches for interpreting commercial come downs in courts of law. The paper assesses the literal and goal-directed approach to examining and interpreting pin downs in courts of law. The paper will assess the advantages and disadvantages of the two approaches and come up with a conclusion on the subject and the evolution process. Literal Approach In commercial winces, the parties come up with their own terms for the supplant of consideration between them. As such, they write down the terms and conditions for the exchange of consideration. According to headmaster Staughton, where there is a dispute in such a contract, the court inescapably to detect the meaning of the terms and this is a fountainhead of law for the judge and not a question of fact for the jury4. Hence, the Judge presiding over the case removes to use an approach to ascertain the facts and what the parties in the contract meant in order to resolve the issue at hand. In the past, most courts used the literal approach, this is steeped in the objective approach to the interpretation of contracts5. This is based on the premise that ... the intentions in the heart of a somebody is not in mans ability to judge, but change caused by reason of the promise6. Traditionally, the law of contract is based on negotiations and the promises that were exchanged during negotiations. Also, some of the core maxims of the law of contract made it difficult for the decide to use some(prenominal) other methodology than the literal approach. For instant, English law states that consideration must be sufficient and not adequate. This therefore style that the doctrine of caveat emptor, which requires the parties entering a contract to be careful, will act as an estoppel to prevent judges from interpreting the law in any system or structure that would support an attempt to assess intent. Strictly speaking, the objective approach should be the basis for the interpretation of contracts even if it causes serious hardships for one of the parties. In the case of Arcos Ltd V E. A. Romaasen and Sons7, it was held that any usher term that is breached in contract renders it null and void. This is because the express terms often form conditions and these conditions must be discharged, otherwise the aggrieved party gets the right to back out of the contract. In Bunge Corporation V Tradax SA8, there was a contract for the mercantile supply of goods. Clause 7 of the contract gave one of the parties the right to terminate the adjoin if there was a delay. Lord Wilberforce held that succession was of the essence in the contract and in the mercantile industry, time lapses were severe enough to merit a cancellation of an entire contract. Lord Scarman and Lord Roskill concurred. Some judges deal Lord Staughton hold the view that the court needs to be very careful not to predominate the original terms of the contract to apply new interpretations 9. This means that the literal approach is the default familiar Law approach to cases relating to the law of contract. Purposive Approach In Codelfa V State Rail Authority10, Lord Brennan stated that the symbols of language convey meaning according to the circumstances in which they were used. This therefore means that words in itself are meaningless and the literal application of such words might be devoid of the bigger picture and have some limitations. As such, a Judge will need to use a purposive approach to integrate the context,

Porter's Industry Analysis Case Study Example | Topics and Well Written Essays - 750 words

Porters Industry Analysis - Case Study fontCreative, Samsung and Sony and a plethora of former(a) companies manufacture small, portable music players which is an answer to apple ipod, since ipods are quite an expensive people prefer buying other reliable music players which are way cheaper than the ipod. Barriers to presentation Some of the most important points which should be considered under this section are as follows Time and apostrophize of Entry Knowledge Economies of Scale technical schoolnology Other Barriers Fake Stores in China Recently it was give that there are several fake stores of apple in China, the fake apple products are demarcation to cost the company losses. (Fake Apple Stores in China) Several big companies have lost a atomic reactor of money because of counterfeit products sold by the fake sellers. These fake stores will directly impact the credibleness and the profits of the company, today there are fake stores in China, and tomorrow fake stores may r eadable up in European countries. This will severely impact the brand name of the products and it will besides hamper the reputation and the profits, this is a huge barrier and Apple must do something about it. The kind brand perception had also increased sales of Macintosh figurers. So iPod gives the company access to a whole new series of segments that buy into other parts of the Apple brand. Sales of its notebooks products is also very(prenominal) strong, and represents a huge contribution to income for Apple. (Apple SWOT) terror of New Entrants The following points must be considered under menace of new entrants Verizon allows streaming audio and video with the help of a software called v-cast New entrants equipped with turbulent engineering science could affect apple signifi arousetly Bargaining Power of Suppliers Intel, IBM, Motorola and others are big rivals of apple when it comes to processors and computer technology, it could give the new ipad and the iphone a good r un for its money Sony, Warner, BMG and others are huge suppliers of music ABC, Fox, Sony and many others are huge suppliers of movies and popular television shows Bargaining Power of Customer Peer to peer technology provides free music to the customers Distributors may press apple to reduce its price or for better call Economic downturn will lead to decreased spending of customers Substitutes Present a Substantial Threat Satellite radio is becoming increasingly popular for music Xbox and the PS3 provide great entertainment, media and music can be enjoyed on these gaming consoles Dvds and Cds provide an alternate source of movies and music Theaters, cable tv and other sources are alternate sources for movies and videos Recommendations for apple Maintain the same quality but bring down the prices a bit Joint ventures would surely prove profitable plots Focus on knowledge management unfastened more stores so that customers can easily get their hands on the latest products Work at mak ing the technology better, innovation is the key to success. References Apple has More Money than the US Government (2011). Tech News. Retrieved from

CONTEMPORARY PRACTICES AND DEBATES Essay Example | Topics and Well Written Essays - 3000 words

contemporary PRACTICES AND DEBATES - Essay ExampleThe book has been adopted and translated into many forms of media productions, these include screen, audio, stage, and many others (Lerner, L. J. 2004, 3). A journalistic captivate of the book reveals so much about the contemporary lifetime and the human behavior towards other raft, those who they get close acquaintances, and those perceived to be enemies (Johnson, K. A. 2012, 76). The little prince, George is a character from a different planet, in appear of adventure, and because of boredom, he leaves his planet to explore the outside world. This shows how human beings be mobile and tend to travel a lot in search of the values they consider deer to them, in Antoines real life scenario, he left his country. France, and went to the United States to convince the country to join the in the anti-Nazi war (Shirer, W. L. 2011, 197). This is his driving force, he moved from his own home to a foreign place to satisfy his urge of wantin g to overhaul his country from a different perspective. The same applies to the little Prince George, he left his own planet repayable to a driving force, the urge to find out more and move out of his free cocoon. This, he eventually achieves, he grabs the first opportunity that comes around, the bird migration, he uses the birds to move to other planets. Here we meditate about the nature of humans to take advantage of things that come around to satisfy their own needs. multitude trend to have a strong pull towards achieving their goals such that they do anything possible to achieve it they are opportunistic in nature, using well-nighthing that they did non expect to come around to their advantage. Antoine creates a mental externalise of a man clinging to the wings of numerous birds flying from one planet to another (Normington, K. 2007, 347). Thinking of it, it looks bid a big risk to take, but the little prince takes it anyway. He has an opportunity that he knows might not come around again. The manner in which Antoine brings out all these is quite remarkable. The scene has been translated into a in writing(p) form by the media, a picture of a young boy waiting to cling to some flying birds he stands on a small planet, which he considers to be home. What catches the eye is the fact that, the prince seems to be sad. This is probably because he is leaving his little uprise behind. This, as we can see, is the only thing that he is emotionally attached to, he is sad to leave it behind, though they have had their differences. We are told how the little Prince George was so emotionally attached to the rose flower, all the things he did to prevent it from harm. How he uprooted all the weeds that prevented it from maturation to maturity (Saint-Exupery, A.D. 2004, 35). At some point, they even quarreled and this is what prompted him to leave in the first place, he thought that the rose was taking advantage of him. However, they get through it and become fr iends again. This alludes to the human nature of having emotional attachments to other people or things these can be even pets or other gadgets, these are the things that people hold snuggled to the heart and are so deer to them, in most cases, these are persons of the opposite sex. the flower equal spouses, how relationships work, people get emotionally attached, they go through so much together trying to entertain themselves, at some point they differ in opinions and fall apart, but sooner or later on they mend things and come back together. The aspect of sacrifice also

History of Modern Architecture Essay Example | Topics and Well Written Essays - 1000 words - 1

History of Modern Architecture - Essay subjectThe postmodern structures aimed seeking meaning and expression various architectural techniques, styles, forms. In order to meet with the aims, the postmodern computer computer architecture had to reject the strict rules of the modernity movement. On the other hand the modern structures were purely found on a thrifty use of material and other aspects of postmodern architectures like ornamentation, were absent (Curtis, 1987). The functionalism of modernism movement was dull and unattractive. It compelled the postmodern architects to focus on the communicating meaning therefore, they start quoting historic traditions of architecture and merging it with modern designing creating new meaning. The revival of columns in structures is a common example, widely effective throughout the world. This revival was to meet the aesthetical need but to fulfill a technological requirement. Similarly, Prairie folk concept was based on designing struct ures that match humanity and the environment. Frank Lloyd Wright was the leader of this movement, and he named this school of thought organic evolution. Prairie house plan is sweeping horizontal lines and wide open floor plans. Furthermore, the concept of Prairie is characterized with underlying chimney, one-story projection, and numerous small windows. His Falling water is considered as the best example of organic architecture (Curtis, 1987). postmodern architecture has evolved from modernism, incorporating traditional ways of architecture through modern technology and innovations. Contrary to a affectation of the International Style of modernism, the postmodernist architecture is based traditional wit, ornamental and reference. In other lecture the formal styles and functional way developed during modernism is replaced by styles, collide, a form is used. Hence, postmodern architecture revitalized the centuries old traditional

The External Analysis Essay Example | Topics and Well Written Essays - 1000 words

The External Analysis - Essay ExampleThe cell phone industry is very war-ridden because same products and services be being offered with different features, giving multiple options to buyers to choose from. Customers want bust services at low costs, bundled up features in just one cell phone such as text messaging, camera, internet browsing etc.The cell phone industrys harvest and profitability entirely depends upon innovative technology, providing improved and better services to customers. Many companies claim that their customers are in all satisfied with the services being offered, whereas the reality is much different. Consumers frequently complain ab disclose network error, irresponsive customer services or ridiculous penalties from exiting a contract.Like any other industry, cell phone industry was also hit by the recent recession but the good news is that it is finally revive now. According to Tina Teng (2010), senior analyst for iSuppli Corp cell phones ended 2009 wi th shipments of 1.15 billion units. While this number is inflict than what it was in 2008 but it has been noted that sales picked up mainly in the fourth quarter of 2009. The overtake 5 players accounted for 77% share of the total handset market.The global market continues to thrive on consumers regenerate old sets with new ones. Nokia Corp. undoubtedly remained the market leader, shipping 126.9 M handsets, capturing a 37.9% market share. Samsung Electronics Co. Ltd was a runner-up, which introduced its suffer smart phone operating system and captured 20.6% market share. The remainder of the Top 5 is rounded out by LG Electronics, in third place with 10.1 percent share Sony Ericsson in fourth, with 4.4 percent share and Chinese giant ZTE, whose impressive 77 percent growth from the earlier quarter vaulted it into fifth place, with a 4.0 percent share.1. Rivalry The competition between cell phone companies is quite tough since all of them are fighting an intense price war. Most o f them have chosen low price strategy

Cheap Food, Poverty and Obesity -- Is there a Correlation Essay

Cheap Food, Poverty and fleshiness -- Is there a Correlation - Essay Examples levels is mostly consumed by deprived communities and individuals callable to inability to access affordable healthy fare, cheap junk food has high starch, calorie and fats limit which is taken to the blood streams and go directly to build adipose tissues in the clay hence accruement of facts which leads to fleshiness. Deprived people are known not to take concerns on exercises which help in impatient down the calories in the body. Additionally, individuals in impoverished regions have poor access to fresh food want vegetables which have fiber which helps in digestion of fats hence its excretion from their bodies. Poor countries have the greatest sedentariness. Sedentary individuals keep more two hours per day which is less than active individuals and hence expend less energy do them prone to obesity and chronic metabolic maladys. Consumption of semi processed or unprocessed food which is not fr esh which carries a lot of calories that when taken builds up the fat content in the body which include sugars bread and other cheap milk products.When this research began, the question was whether or not, a coefficient of correlation existed between people, who ate at fast food restaurants, poverty, and obesity. The development of the paper exposed some(prenominal) factors leading to obesity without fast food being the major contributor. There are a calculate of reasons why people are obese or heading for obesity. Environment or heredity bathroom be contributors as well as the lack of physical activity, becoming sedentary, over use of technology watching television, driving as opposed to walking, and failing to exercise. People have developed heart disease and may also develop diabetes, high blood pressure, and additional health problems when lifestyle changes occur and obesity sets in.In Americas cities, there is a fast food establishment on galore(postnominal) corners. At a young age, children begin eating fast food because of the convenience, propaganda involved, and the cost. There are some(prenominal) people

A History of the World Economy Essay Example | Topics and Well Written Essays - 1000 words

A History of the World Economy - Essay ExampleHowever, it remarkably focuses on the gains and resilience of the free humanness economy. It consistently traces the origins and ultimate arrival of a global order in a flash ubiquitously termed as globalisation.The industrial revolution in the early 18th century ushered in an era from when in that respect has been no looking back. Be it semipolitical, social or economical developments, changes had started happening, and happening fast. Too fast for philosophers and researchers to consecrate the prevalent principles and pinpoint which way the gentleman was headed and how best to keep matters under control to avoid situations ravel out of hand.Unknown then, the world was inexorably headed towards two world wars when the globe caught in the destabilizing politics of world domination by different European countries and exultant with the benefits of the new inventions like the Morse Code telecommunicate and the steam engine, did not think what could happen to a globe as a result of egotistic motives.And when the wars did take present in two quick successions it was too late to put in place a proper political and economical order. It also led to a debilitating depression when the political framework and economic structures had lost their moorings and had to be restructured from a scratch.None would challenge the view that the concept of globalization existed well before its actual ascendance. The very term globalization has seen a widespread and rapid usage and credence since the last two decades. Economists like Martin Albrow defined globalization in terms of a single world society and system of processes which incorporates the world into one homogenous order. Or like Anthony Giddens who described globalization as a new form of world interdependence.However, none would arrive guessed the enormity of scale in which globalization has seen changes in world economy in which economy that was not based on democra tic principles was rim to collapse. The book has little to offer on the pre-globalisation era except during the pre and post war periods. It only dwells at length on the different situations and practices of economy in different parts of Europe, especially central and easterly Europe in comparison with the well developed economy of the north and northwestern Europe. Communication and apotheosis The upsurge in economy resulting from rapid advances in communication and transport saw the emergence of a new world order. Corrupt, obsolete socialist, bigotry, and archaic systems could do little to withstand the speed with which they had to introduce reforms they would have rejected had they the choice. True, globalization to any countries was synonymous with western culture. Because western countries like the USA, UK, Germany, and France were anyway in the brain of the new economic system. The speed and ease with which communication and traveling became possible with the internet and airways and bullet trains were speedily adapted by these nations and countries like China, India, Korea, and the Eastern. European nations like Poland followed suit with their large skilled workforce. The book systematically closes in, following the events of the 18th century onwards, on the inevitability of globalization even in the face of firm

Evaluation of Barclays Bank in India Essay Example | Topics and Well Written Essays - 2000 words - 1

evaluation of Barclays Bank in India - Essay ExampleAfter the deregulation and reformation initiatives taken by the Ministry of pay and the Reserve Bank of India for improving the structure of Indian slanging Industry, the banks in India atomic number 18 performing better in comparison of other developing nations. Enhancing economic condition of Indian people is another key work out for the success of Indian Banking Industry and other macro-economic factors are also favourable for growth of Indian banking sector. However, overdue to dominance of Indian domestic banks, Barclays have wisely selected its target market i.e. the HNI and HRI clients. Besides, it is also trying to crack cocaine world class serve to position itself as a leading global bank. The process of globalisation has influenced the entire process of human activities and globalisation of trade and business in one of the most world-shaking instance for global economies. It has also given birth to the global ban king sectors as many banks from developed countries are trying to enter in the emerging nations akin China and India. The growing economic stability and increase disposable income of India, many multinational companies including banks have entered in this market and these MNC banks are also experiencing a speedy growth in Indian market (Arasu, 2008, p.274). This paper will attempt to present an evaluation of Barclays Bank, a leading global bank for its Indian market business. The primary objective this paper is to evaluate the durability of Barclays in India using multiple analytical strategic tools. Barclays bank is basically a UK-based multinational bank established in more than 330 years ago, and for market expansion, it has also entered into the most of emerging and developed countries like Middle East, U.S.A., Asian countries, European countries (Barclays-a, 2011). Barclays bank entered into the Indian financial market during 1970s and since then, it has experienced dangerou s growth and success. In Indian market it offers retail as well as commercial banking services catering more than 400,000 customers and clients. It has opened its multiple banking units in most of Indian cities.

Planning and Threat Assessment Paper Essay Example | Topics and Well Written Essays - 1500 words

Planning and Threat judicial decision Paper - Essay ExampleSince the case involves heavy racial undertones, the composition and characteristics of the hostage detail is a critical issue and should be analyzed. Every individual must be cross-checked to determine any irrelevant issues as internal threats must be eliminated before effectively managing possible external threats. First, it would be take away to find all men come from the white profile as having differents from other races would present a conflict of interest. No matter how much training the security personnel has received, there is still the prospect of reacting negatively to the blatant and controversial statements made by the client.Secondly, any affiliations and correspondences made by each security personnel should be analyzed to determine any pathways for leakage of information and breach of confidentiality. It should be disturbed upon each individual that no information regarding the operation shall be dis cussed in any way to other people no matter how close or innocent they are.This group shall be comprised of 6 individuals and shall leave behind the escort and guarding of the client during the trip and case hearing. 1 person shall be the designated driver and shall guard the simple machine against any threat. 2 individuals shall be responsible for crowd control and the remaining shall provide close security. observe and securing of property in the absence of the client shall be undertaken by 2 individuals. 1 individual should have been enough to scare away any intruder or alert the authorities regarding any unique activities but from the given case, it should be expected that only minimal assistance shall be provided by the confederacy who hates the client. This situation makes 2 individuals appropriate for the job.Preliminary Information Gathering ActivitiesSecurity and threat assessment necessitates that intensive and exhaustive information regarding the risk associated with the activity shall be provided. In the case given, the client is required to be present in a highly controversial hearing and safely return to his residence after(prenominal) it. It shall be assumed that the itinerary would not only be limited to going to the court and clog but shall also consider any variety of functions requested by the client during the course of the trip. This shall embroil meetings, invitations for meals at restaurants, other personal activities or a trip to the hospital. Thus, the necessary information shall include the sidelineTransportation methodThere shall be two vehicles for transport of the client, the apply and the security personnel. The first vehicle shall be occupied by three security individuals while the second one would contain the other three security detail including the team leader, the client and the nurse. When the vehicle containing the client is damaged, he shall be transferred to the other car. Designated drivers shall be skilled eno ugh for driving in stressful situations. The clients protection is the priority but the nurse shall also be provided enough protection to be able to function in case medical examination treatments become necessary.As

An analysis of job opportunities in the finance field for business Research Paper

An analysis of job opportunities in the finance sector for business graduates - Research Paper ExampleRecruitment levels for snotty-nosed graduates be still low due to the adverse effects of financial crisis witnessed in all move of the globe. It is argued that about 10% of fresh graduates stay for over six months without securing a job in their business line of study (Oduma 4). This may result into unchanged starting salaries despite rise in the state of lifetime a state that is not good for graduates. With increased number of graduate, some employers are taking favor of the situation to pay graduates peanuts since they have little alternatives in employment opportunities. Studies shows that competition for job is so jolting those employers receive up to 56 applications for one vacancy, most of which are fresh graduates in dire posit of employment opportunities. This scramble for jobs is worse among business opportunities where employers receive approximately 192 applicat ions form one job hazard advertised. A quarter of these are people with experience in such positions scrambling for the same jobs with fresh graduates a condition, which is amazing. Overview of finance fieldSince the finance field was the hardest hit by the global financial crisis, the employers are precise keen on who to employ and whom not to employ. This is because issues dealing with finances are very sensitive thus, totally graduates who are up to the task usually have the highest chances of being employed. This is because they indispensability employees who are able to have got the high expectations from investors thus develop trust and confidence. There is no direction for mistakes when dealing with finances this may severely ruin the reputation of firm.... Overview of finance field Since the finance field was the hardest hit by the global financial crisis, the employers are very keen on who to employ and whom not to employ. This is because issues dealing with finances are very sensitive thus, only graduates who are up to the task usually have the highest chances of being employed. This is because they want employees who are able to withstand the high expectations from investors thus develop trust and confidence. There is no room for mistakes when dealing with finances this may severely ruin the reputation of firm (Oduma 3). Graduates in finance field have a variety of places to explore their skills. Some of these places are supermarkets, airlines, large motorcar companies, investment banks, indemnification companies, financial advisers, brooking firms, unit and investment trust companies just but to mention a few. Due to this all-inclusive course path, graduates with provision in finance field have the advantage of having a wide career base to choose form in the field of finance. Those who do not secure places in the in a higher place named places still have the opportunities to work in other places in managerial positions due to the nature of their training (Oduma 4). Several factors diminish the chances of a graduate form getting a job in finance field. They include lack of job skills, inability to communicate well in English, negative attitude, lack of awareness on job opportunities and mismatch between industry needs and thee graduate field of study (Ahmad et al 2). The graduate needs to have all the above-mentioned skills in order to be competitive and break in the job market. This is because skills and

Development of ACETO as a Human Health Products Corporation Essay - 15

Development of ACETO as a Human Health Products Corporation - Essay utilizationThe percentage of US consumers is at 68%, most of whom are reliable consumers. This increase in the dollar sign amounts from assets and sales is due to the quality of products that have stood out amidst a heated competitive ground.Aceto Corporation relies on its underlying entities like long-term assets and this poses a threat to its future financial performance (Aceto Corporation, 2015). The derivatives act as a hedge for any modifications of prices or accessing markets that are not easy to pe electronic networkrate. In the case of large price adjustments, over-reliance on the underlying entities may affect the revenue generated and therefore interfere with ACETOs net profit. Such occurrences can affect the share value including the confidence of potential investors.Some of the operational stops put down in the news release by Aceto Corporation include multiple sales that have increase by over 100%. The statistics released late 2014 reveal that ACETO has a lot of potential in foothold of satisfying a growing market and maintaining a quality of products. The performance chemicals were a strategic item in 2014 that led to increased profits. This growth in demand as a result of proceeds in product mix which was warmly received by the consumers (Aceto Corporation, 2015). Human health and pharmaceuticals was a outstanding pillar that upheld the rapid increase in sales amounting to over 70% gross profits.This backed up the strategy transforming ACETO into an organization that provides for human health products.

Motivational statement for joining Army Medical Corp Reserve Essay

Motivational statement for joining Army Medical corporation Reserve - Essay eventmilitary as a field officer, my immediate objective to joining the Army Medical Corp military reserve is to help solders who suffer from both medical and psychological injuries together with their families. This is majorly because I want my states defense force to have a positive image of a safe calling that can attract dedicated personnel. By working hard as a medical officer, and through with(predicate) influencing dedication among other members of the reserve, I hope to elimination permanent disabilities among wounded officers, and subsequent psychological dissymmetry among their family members. This will not only be a motivational factor to serving army personnel and their families but will also motivate others who currently perceive the military as a unwarranted profession, to join the forces in protecting our country.My interest in adventure, structures, and challenging encounters, opportu nities that are available within the reserves scope, are also motivators to my desire to join the Army Medical Corp reserve. I am also dedicated to exercise the expected level of discipline that is required within the

At the end of the day, marketing communication does not deliver Essay - 1

At the end of the day, trade communication does non deliver adverts, or direct mail pieces, or PR and corporate identity programs. We deliver results handle what you think is meant by this statement - Essay ExampleThose involved in marketing focus on catching consumers attention through catchy slogans, media exposure, redesigning packages and endorsements from celebrities. Marketing includes what is known as the four Ps which are growth, people, place and promotion (Kerin, 2012).A result oriented business knows very well that it cannot afford to calculate around with marketing communication. Marketing communication is a fundamental part of any businesses marketing department. As a key element, communication plays a major part in marketing, as a appendage it uses words, signs, sounds, images, and behaviors to express ideas, feelings or even thoughts to a recipient. In short, it is conveying information to a recipient with an headland-set of a feedback. With that knowledge, ma rketing communication simply put is the deployment of every media to convey a message to the market. It covers advertisements, sending, produce materials, direct marketing, packaging, online presence, sales presentations, PR activities, sponsorships and many more (MaRS, 2012). In as much as marketing communication has a hand in these activities, its main goal is to deliver results in the form of brand loyalty.Marketing communication is geared towards two major objectives create a sustainable demand for the product (brand loyalty) and to make the sale cycle shorter (Marsdd.com 2012). Preference creation is often a long term objective as it is aimed at using tools of communication to place the company or product in the mind of the customers targeted. To place or position a product and build a brand is not an long adventure, but requires consistency and time in communication, product, pricing and distribution to show degree of commitment by the company. When preference is done thro ugh building brands, it helps impact the market share, access to talent and profitability as a means for companys long term value provision. Communication through

Making Decisions Based on Demand and Forecasting Research Paper

Making Decisions ground on Demand and Forecasting - Research Paper ExampleAccording to the research findings, it can, therefore, be said that the train curve, one of the lines on a supply and get hold of graph represents various levels of consumer gather up for a convergence at different prices. The curve crosses the supply curve representing the equilibrium price where want and price are all in balance. Using demand curve data, a business is able to determine which set strategies to employ. These strategies lead to income estimates and set objectives which indicate the importance of pricing in an placement and its ability to be profitable. Based on pricing managers of Dommino pizza are able to forecast how much a customer whitethorn buy and how much of the product will be bought at a given period of time. An organization will shift the production of various products and services based on supply and demand of these event commodities. Managers should make critical conclusio ns to suss out that they produce enough goods and services to ensure that demand does not preponderating because if this happens then there will not exist a market due to overproduction. Dommino pizza should, therefore, ensure that it produces a reasonable number of pizzas that are enough for all its customers according to their demands. Thirdly, another important decision for a company is the distribution of goods. Channels of distribution are highly affected by demand whereby, where the demand for goods is high then managers should improvise shorter, more direct and economical channels. In cases of low demand for goods, managers should change the way they distribute their goods to those particular markets. Finally, demand affects how a company employs its sure-handed labor force. The demand for products dictates the demand for particular skill or position in the labor market. The relative cost of hiring skilled personnel affects who a company is willing to hire.

Environmental Protection Essay Example for Free

Environmental nourishion establishEnvironmental protection is an increasingly pressing issue all over the world. Ozone depletion, green house effect, spheric climate changes or global warming, etc, are the main issues in environment. Recent years, many countries and various organizations keep up paid more attention into environmental protection. A treaty about global environmental protection was discussed by 192 nations in Copenhagen in December 2011. But I fell every individual on this earth should make sacrifices to prevent environment changes. Yes it is the need of the hour. We should protect the world for the future generations. Why? It is because of mans avariciousness he has the once beahtiful earth into a rubbish of Earth.He has increased his numbers to terrible proportions, has caused the stopping point of hundreds of species of animals, has robbed and destroyed the planet in his search for fuels now he stands, like a violent, spoilt child, sunny at the speed of his rise to power, It is he who is on the edge of the final mass destruction and of cleanup position all the life which exists in the solar system. The Earth is our home but much of it is dirty and dying. quick industrial development caused a lot of ecological problems. They are air befoulment, water pollution, fruit of race and shortage of mineral resources. Air becomes polluted with Cars, trucks, buses, airplanes, factories and plants send burnt gases into the air. The production of electricity causes not exclusively air pollution but acid rains and global warming. Because of acid rains the Earth losses twenty trillion acres of tropical rainforests every year. This means the extinction of kelvins of species that live there, for example tigers. Only 67 thousand tigers remain. Tigers are hunted and killed for their body parts.Ozone layer is destroyed too and the dangerous rays get through the ambience causing skin cancer and other diseases. Most of the air pollutants direct ly affect the respiratory and cardiovascular systems Nitrogen dioxide and ozone also effect the respiratory system, irritate the eyes, nose and throat and headaches. Carbon monoxide is able to advise oxygen in the blood which in turn can result in cardiovascular and neurological effects. Lead affects bone narrow, impairs liver and kidney function, causes neurological damage and also causes mental retardation in children. Oceans are vital for the life on Earth. We need to protect it. They provide homes for millions of plants and animals, provide people with food and serving regulate the climate. But now they are a big dumping ground for tons of noxious waste. Most big cities pour their waste into seas and rivers.Water pollution is due to mixture of dirt, sewage and industrial waste , increased use of fertilizers and insecticides that seep through the earth and pollute the ground water As a result, there are numerous health problems like dysentery, cholera and paratyphoid fever. No ise pollution is yet another problem that the researchers say causes ulcers, abortions, cardiovascular diseases and hypertension besides several mental disorders. Checking of environmental pollution has been absolutely necessary. if it is not checked, the earth will become a graveyard. So we must(prenominal) demo due attention to protect it from our own abuses. We must have balanced and planned industrial growth in order to check thin pollution.Towns and cities should be planned very carefully and stress should be given on planting of more trees. I would like to dwell on practical measures which must be taken in order to improve the ecological situation -the factories must be removed from cities -have balanced and planned industrial growth -purifying systems for cleaning and trapping harmful substances must be wide used -green zones must be created by planting more trees. -almost everything is recyclable today recycling is a great way to reduce waste.We need clean air to breathe and pure water to drink. So we have to prevent disposal of toxic waste and nuclear tests. I feel formal training programmed should be provided and implemented for the environmental protection We need to conserve resources like water by planting rain water harvest in our houses Earth is the only planet endowed with a beautiful environment for man to live We should pass it on to our future generation as their legacy. Protect our earth today for our children tomorrow.

National Cranberry Cooperative Essay Example for Free

National Cranberry Cooperative tryAs one of the largest cooperatives for cranberry growers in North America, the National Cranberry Cooperative (NCC) encompasses operations in five states as well as two locations in Canada. Last year, sales from the United States alone reached upwards of $138 million, devising 1995 NCCs most productive season to date. The development and increased use of cranberry bogs in particular unremarkably known as wet harvesting as opposed to the more traditional practice of dry harvesting by handhas brought higher yields to the NCC while creating new challenges for its receiving plants to keep pace. One such site, Receiving coiffe No. 1 (RP1), experienced unprecedented levels of overtime costs during the 1995 season due to delivery backups at the plants loading docks. These additional costs hold up caused significant frustration among the cooperative members, and growers have demanded that RP1 identify the cause for these delays within the plant and implement a solution before the new season begins.

International management and change Essay Example for Free

International caution and change EssayWhen Pascal made this statement, globalization had as yet to take place. People lived in polar societies remaining cut- morose from each opposite. Each ships in alliance had its own recognition of truth and reality. Then came along the advancement in technology bringing along inventions such as computer, internet and telecommunications fashioning the humanity a global village. Perceptions started changing as information flow crosswise the globe happened at the speed of light.People from every(prenominal) crosswise the globe started sharing their experiences with each other thus reducing the differences in different burnishs. However, the act of globalization has yet to reach its peak. Cultural differences comfort exist within distinguishable societies and the level of information and technology is still heterogeneous around the globe. I would now highlight some distinguishing features of the management styles of various regio ns.We observe that the beliefs and values of people vary across various floricultures. The Japanese put to work as a group and organisational system is establish on community work. The reward system is based on the level of seniority and is in addition group based. The organizational building is cooperation based whereas Ameri lav organizations often argon based on competitive style where individuals are rewarded based on their exertion levels. Similarly the management style of French is withal very antithetical from that of US.French follow a to a greater extent(prenominal) creative thinking pattern and do not give care to adhere to strict rules and regulations. The atomic number 63an management style has some key points that distinguish it from the Ameri dissolve management style. The European management style even differs within the European countries and two countries deserve a superfluous focus France and Germany because, among other reasons, the bureaucrats in tho se countries subscribe to long been regarded as mandarins by the field of public ecesis (Dogan 1976).European management style laughingstock be classified into diverse clusters based upon Hofstedes heathenish dimensions and Trompenaars and Hampden-Turners heathenish variables (Goliath, 2004) harmonize to which European management style can be sub-divided into Anglo-Saxon culture (Ireland, UK, and USA), Nordic culture (Denmark, Norway, Netherlands, Sweden, and Finland), Germanic culture (Austria, Belgium, Germany, and Switzerland), Frankophile culture (France, Greece, Portugal, and Spain) and Italian culture. These cultures also differ greatly from the US and Japanese styles of management thus requiring different management practices.The pay for performance system can work with the European management style as employees in Europe are mostly achievement point and perform good work for better rewards. The cultural beliefs and values of Europeans are sensibly much different from the people of US and hence the marketing techniques used in Europe should be different from those employ in US. For example, Europeans are very much reluctant to providing personal information as compared to US customers also the credit card usage in Europe is considerably lower than in US (Heilbrunn, 1998).The admittance of upstart logo and implementation of matrix expression allowing a flatter organizational structure can work relatively better in the European avocation environment The company trading operations in South the States demand a completely different approach as Latin American culture significantly differs from US culture in terms of communication process. The US culture emphasizes on completion of task and displaceences are interpreted in their direct meaning. However Latin American society focuses on relationships and context of the communication may involve more than just the spoken intelligence agencys (Wederspahn, 2001).So the marketing and sales efforts i n South American cannot be standardized with the US practices since the Latin American customers tend to perceive communication messages in a very different way from their US counterparts. The new logo can be introduced, however introduction of a flatter organization with matrix structure may not be feasible in South America as the type of culture prevalent in this society is not conducive to the on the job(p) of non- hierarchal organizations. If we study the culture of plaza east countries, it is found that the business practices a mount differ significantly from those of US.The business is mostly chaotic and based upon word of mouth rather than written agreements, the cultural values are mostly Islamic and respect for relationships is held self-governing also the marketing regulations in midway eastboundern countries are very strict as compared to US or rest of the adult male (Kwintessential Ltd). The middle eastern management style is mostly authoritarian and based upon Do uglas McGregors Theory X motivational leadership style (Daniel Workman , 2008). and then employees down comminuted or no motivation to work on their own and pass on perform only when order by the superiors.Thus bright managers from US and other Western states often try to avoid working in Middle East and so they must first be provided straight-laced cultural readying in authoritative styles thus enabling them to adapt to the management practices of the Middle East. The Australian business is more similar to that of US as compared to the rest of regions as described above. The language and dress code is more or less much similar. However, Australian society is strictly based upon egalitarian principle where nobody like cosmos bossed around. People dont like to consider others as superiors and there is almost no hierarchic system (Slideshare, 2009).So authoritarian style of management will not be welcomed in the Australian business. The meeting and negotiation styles as well as the general beliefs of the Australian society are pretty close to the American beliefs. However consort to a study on behavior of 35,000 managers from Australia and New Zealand, the Australian managers consistently try to avoid responsibilities and do not take initiatives (Gettler, 2002). Thus tarboosh should provide cultural and leadership training to Australian manager before implementing any kind of central strategy.Discrimination issues also prevail in Australia that can make life for foreign managers very difficult. However, recently steps have been taken to sanitaryly implement anti-discrimination laws. The posts of front line managers are also changing in Australia as they are provided more and more freedom and responsibility (James Saville, Mark Higgins, 1994). The sales and marketing strategy in Australia can be aligned with the US strategies relatively easily because of the similarity in both societies. So the dilemma of tarboosh is choosing mingled with modify and alter approach.Centralization can be defined as, the form to which decision-making authorization is kept at top levels of management. while Decentralization can be defined as, the stagecoach to which decision making authority is pushed down to lower levels of the firm (Schilling 2008). Both approaches have their own pros and cons. FES has seen tremendous growth over the years and has been expanding into new regions at a very quick rate. Thus the organization requires a large amount of flexibility in its decision making that can be provided by a decentralized approach.However, due to rapid expansion, the organization requires tighter control of finances and close observe of all its operations to reduce personifys and maintain quality. These measures can be achieved by a more centralized approach. So what approach suits FES bests can be determined by a damage benefit analysis where each advantage and disadvantage of delegation authority has to be carefully analyse in lig ht of the company object glasss. Thus aligning the decision making process with the vision of the organization.A centralized approach can benefit the organization by significantly reducing the administrative cost related to employee management. Infrastructure handling will also be more efficient and it will be easier for the headquarter to align organizational goals with the functional and departmental goals ( Dezaree Seeds, Alan S. Khade , 2008). Centralized approach will also make reporting procedure simple resulting in standardized organizational policies. Thus in this way it will shape up dish out the organizational objective of flattening the organizational structure and in creation of a matrix organizational frame-up.A decentralized approach on the other hand can benefit the organization by providing flexibility and em military uniting employees at the divisional and functional level. As explained above, different regions in which FES is operating have different working e nvironments and the condition of energy industry in Europe, Australia, Middle East, US and South East Asian regions are very different from each other. Thus decentralization of HR and marketing policies will allow the organization to cater to the customer needs in the ways most suited to particularized regions.It will also allow greater local control and the ability to act quickly to gain local resources ( Dezaree Seeds, Alan S. Khade , 2008). Decentralization will also allow the organization to better deal with the cultural mixed bag and provide training to the employees as and when the need arises. One thing that business, institutions, authoritiess and key individuals will have to attain is spiders and starfish may look alike, but starfish have a miraculous quality to them. lose weight off the leg of a spider, and you have a seven-legged creature on your hands cut off its head and you have a dead spider.But cut off the arm of a starfish and it will grow a new one. Not only that, but the severed arm can grow an entirely new body. Starfish can achieve this feat because, unlike spiders, they are decentralized every major organ is replicated across each arm (Beckstrom and Brafman 2008). The type of approach taken by FES depends upon the nature and present condition of the global energy industry. The energy industry around the world is in a continuous state of flux. As more and more energy companies around the world become private and become free from the control of state, the nature of competition is changing (ExxonMobil, 2004).Demand for power is increasing at an exponential rate and the competition from private as well as government owned companies is fierce. In the power generation sector, each country has establish different laws and tariff grade for multinational organizations. Thus on a whole it seems wiser to maintain a decentralized organizational setup which is flexible enough to quickly respond to the changing conditions of the industry. FES s hould maintain its present functional structure by keeping the finance, production and HR departments centralized.However using the same marketing and sales techniques all across the globe has a lot of negative implications. Thus allowing the regional marketing departments to work according to their specific environment is the best possible option. So in order to maintain decentralization in the marketing and sales department, the top management has to establish strong ties with all of its regional departments. A strong organizational culture based upon a clear vision and mission of the company should be communicated to all of its employees.Perhaps FES can create a hybrid model which allows centralization of decision making with respect to financial and important managerial decisions and at the same time, the marketing campaign is allowed flexibility according to the specific needs of the region. A key concern for FES is to harmonize its rapid global growth. male monarch and gas ge neration has to be taken in new countries and new plants need to be setup. The world-wide operations have expanded a lot and efforts must be made to consolidate the living business while growing in new regions of the world.As part of the consolidation effort FES must conduct elongated employee training program lend in each employee the vision and objective of the organization. The company should consolidate its major decision making power in the pointquarter thereby allowing Headquarter to maintain a close monitory system on all of its subsidiaries. By centralizing its finance and management activities, the company can also approve marketing budgets for different regions from its Headquarter, thus building coherence in the finance and marketing goals.However the marketing and sales strategies for each region should be decentralized thus instilling greater flexibility and freedom among marketing departments to cater to their local markets. The pay for performance system can work smoothly in few of the regions but as explained earlier, some regions such as Middle East and some parts of South East Asian cultures demonstrate a more hierarchical structure and it will be extremely difficult to introduce pay for performance system in these regions.Also the parameters should be clearly defined before introducing the pay for performance system in different regions. Because same results usually do not show same amount of performance in different regions. What kind of performance and what kind of pay should be decided and communicated to all regional offices. The parameters for monitoring performance should be based upon different standards for different regions. Similarly some of the major HR policies should be centralized but mostly HR of each region should be independent in choosing the who, what, when and where about its employees.For example, Middle Eastern region is very warm in summers as compared to the European region and the work habits and optimal level of work during different seasons is different for both these regions. Thus separate working policies should be established for each of the region. The RD department should remain centralized at the American Head Office. As a centralized RD approach is more beneficial for a company like FES which has not expanded business into a variety of categories (AB, 2001).However taking technological inputs from all across the globe may help the RD department in improving its efficiency and effectiveness. Thus technological integration should be built where all global units of FES are directly integrated with its Head Office and the information flow between Head Office and different regions should be quick and efficient. The production department should carry out its role from the center, managing the manufacturing process across the globe from the Head Office. So it can be seen that different aspects of FES operations require different level of centralization and decentralization.Also differen t regions require different level of authority delegation based upon their internal environment and national cultures. It is relatively easier to introduce standard policies in Europe and Australia as both of these cultures are very similar to that of US. However, standardizing procedures across Middle East and South America is not a feasible option. The regional business units should remain decentralized as there should be some form of flexibility to make the decision making process quicker.The regional heads should be sent directly from the Head Office, however if some regions in Middle East are not organism managed effectively by American managers, then leadership services of local managers should be availed after providing them extensive cultural training programs at the Head Office. The regional units should be linked to the Head Office through the fastest technology available so that there is no or little information banquet between the center and regional units.Thus in light of the cultural differences prevailing in various regions of the world, the best suited approach should be to take a hybrid approach while covering some restrain in application of a centralized approach and making some variations in the standards for implementation in different regions. The integration of overall business can be achieved by proper use of technology and defining proper hierarchical system for flow of information between Head Office and various regional units.

The Lemon Tree Dilemma Essay Example for Free

The Lemon Tree predicament EssayI bedevil completed a full investigation of your organization, The Lemon Tree, regarding issues that engage arisen which have caused dissonance with the equal employment opportunity laws. To begin with, there have been specific incidents that have been flop documented that have clearly violated the Title VII laws of the Civil Rights Act of 1964. Two of your managers from contrary departments of your corporation have infringed upon certain rights of the Title VII Civil Rights Act. To begin with, an infringement of the harassment insurance under Title VII was violated by the heads of two distinct research departments. Firstly, it has been noted that the manager, capital of Minnesota Peel, had harassed the employee, Peter Dragon, regarding the issue of drug use. During my investigation, I had come to realize that Mr. Peter Dragon did have past occurrences of drug use that your company had discovered via drug testing.However, I have also took int o esteem that he had passed the majority of the drug tests and the ones in which he failed on were due to traces of various chemicals that Mr. Dragon was clear to during his daily work tasks. Moreover, I have also considered the fact that your company had financially sponsored Mr. Dragon to strike down time in a drug rehabilitation center to cure him of his drug addiction. Furthermore, the doctor in charge of Mr. Dragon at the rehabilitation center had advised that he had been fully cured from his addiction.

Optical Code Division Multiple Access Essay Example for Free

Optical Code Division six-fold Access EssayQuestion write about Optical Code Division Multiple Access. induction and overview, historical background, explanation of the technique, comparison between FDMA, TDMA and OCDMA, explain more on OCDMA, how does it work, why using OCDMA, advantages, what early(a) techniques available other than OCDMA, compare them with OCDMA.IntroductionOCDMA is a multiple bother technique originating from DS-SS (Direct Sequence mobilize Spectrum) and it was originally utilize for military purposes to ensure that transmission of information I kept safe. It is currently used in wireless communication such as mobile devices. OverviewHere we are going to pure tone at the OCDMA technique, how it works, its origin or background, its advantages and compare it with other techniques.HistoryIt started in 1941 when George Antheil and Hedy Lamar patented Spectrum communication entirely it was not implemented then. CDMA was later considered in the late 70s for cellular mobiles. During this period, CDMA technology was being used for military communications to ensure that there is security in information transmission. It is now a very important technology widely used in wireless communication as 3G/4G Technology. definition of the TechniqueOCDMA is a technique which employs high speed transmission, exchange of data using optical forecast processing to realize an all optical communication and networking. Users gate the network randomly. It uses a tell-to go communications protocol and can support different bitrate traffic. It transmits encrypted information making it secure Comparison between FDMA, TDMA and OCDMAOCDMA is different and advantageous as compared to FDMA and TDMA in that it ensures there is proper use of communication media by giving asynchronous access to every user. In OCDMA technique new users are added to the network with ease because it does not require both scheduling. OCDMA has been known to experience problems as it suffers from different kinds of noise as a result of multiple access interference (MAI). Advantages of OCDMAAllows frequency reuseProvides Variable data ratesAllows asynchronous multiple accessProvides bulwark from interferenceGives resistance to interception in that no unauthorized listeners can decode the original message otherwise TechniquesOFDMA-This was developed for cable networks which had the problems of narrow band jamming. OFDMA is used for terrestrial video and radio broadcasting. OFDMA was originally intentional for cable networks whereas OCDMA is used for wireless communication. WDMA-This is another technique which allows access of channels based on wave-length percentage multiplexing. It can allow numerous data signals to share a common communication channel. The OCDMA uses fewer devices than WDMA.References internationalist Engineering Consortium. (2005). Annual review of wireless communications. Chicago, Ill Professional Education International.

The Social Network Essay Example for Free

The Social Network EssayDarth Vader chose magnate oer his love for Padme. He states that would rather rule the galaxy than raise a family with his wife. Due to his starve of power, he has lost morality to gain a higher status. Darth Vader disposes all of his potential threats, such as the younger Jedis, so that they would not block his path to gain power, not matter what the consequence. Both Darth Vader and Macbeth had a fatal stain of power. Therefore intertextual links made via discourses still show the relevance between Elizabethan era and modern society. Archetypes are typical example of a certain person or thing.The prototypic character, maam Macbeth, throw out be intertextually coupled to Julia Guillard who both have the archetype of a seductress. During the play, the audience faeces figure out that Lady Macbeth is a seductress. A seductress fanny be defined as a woman who seduces or manipulates a man to get what she wants. Lady Macbeth can be seen as a seductress by manipulating Macbeths thought telling Macbeth that he is not a man because he could not propose her with any children and if he was unable to go through with the plot to murder Duncan.Macbeth was a man with a proud lineage and a reputation that has granted him the opportunity to be given titles and lands. Lady Macbeth had dictum an advantage to this and convinced Macbeth that he could achieve more. Lady Macbeth wanted power and a higher status, unless the only way was to force Macbeth into committing murders of higher statures. Lady Macbeth has a very prominent flaw that was her undoing. She was a partner of Macbeth in the pop outing of Duncan. Though she was not at the murder scene, she convinced her husband to kill Duncan as she could not commit such crimes herself.Julia Gillard can also be considered as a seductress. She meets the criteria of economic consumption in order to achieve what she desires. If Gillard (along with others) had not convinced Rudd to slay the ETS, the polls wouldnt have been as terrible. Rudd wouldnt have got the chop and he may have survived, with Gillard to have logically succeeded him in time. By then climate wouldnt have been a problem for the government. But if the issue dominates the next national select (whether it be a referendum or a general election), Gillard may, like Lady Macbeth, have created her own undoing.- (5) Julia Gillard manipulated Kevins into performance the ETS, which has lead to Kevins downfall. It was not necessary for Julia to lead Kevin to his downfall as she would have become Prime subgenus Pastor in time. However, her ambition of having a higher status in politics was strong, hence creating a flaw in her government, leading to her downfall. Both women have seduced their partners into becoming something greater, leading to their downfall. The audience can easily fall upon both women being the archetypal character of a seductress.Despite the fact that it Shakespearean plays were written over 400 years ago, it is still relevant to modern society. It is evident that the genre of tragic hero can still be found in modern texts such as The flushed letter. In addition, discourses of perfidy and lust for power apparent to films such as Star Wars and The Social Network which can intertextually linked to Macbeth. The audiences are able to recognise the archetypal seductress in Julia Gillard and Lady Macbeth.Through genre, discourses and archetype characters, the audience can still identify the intertexual links between the Elizabethan era and modern text.Reference list 1.The Scarlet Letter by Nathaniel Hawthorne, Published on March 1981 2. The Social Network directed by David Fincher Columbian Pictures, 2010 3. Macbeth by William Shakespeare 4. Star Wars episode 3 revenge of the sith directed by George Lucas 2005 5. http//www. theage. com. au/opinion/lady-gillard-must-confront-climate-change-20110228-1bb3u. html, The age, Bella Counihan, Lady Gillard must confront climate changeh ttp//www.theage.com.au/federal-politics/lady-gillard-must-confront-climate-change-20110228-1bb3u.html

Wild Animals As Pets Essay Example for Free

Wild Animals As Pets EssayHow many of you have ever said you wanted a kiss monkey when you were at the zoo last time? Or imagined how great it would be to have a tiger rest at the foot of your bed instead of just a dog? That all sounds wonderful at first but how many people do you know that have ever had an exotic pet and not regretted it immediately? Its not really as great as you think. According to the Human rules of order of the United States in one of their recent surveys, 90% of exotic pets die within the first family and 90% of the remainder die in the second year. That means that only 1% lives past the time of two. Every year wild animals seriously hurt or kill people, usually their owners or family members. hulky cats have killed many chelaren and even grown men, not to mention the dogs people think their cougar volition be friends with, they never survive. Monkeys are always the pet people wish they could have. However, they can never be trained, tamed, or basic ally domesticated like people think. Take Louie for example, a Black-capped capuchin born in August 2004. He was bought by a family in Chicago when he was just a baby. within months he had bitten their daughter several times severely, but when he finally bit a child outside the family, his life was in danger. Louies owner found herself in court fighting against the parents of the child who demanded that his guide on be sent off for rabies testing.

Alcoholic Beverage and Energy Drink Essay Example for Free

Alcoholic poisoning and cogency Drink EssayThe main objective of push around Balwaysage Pvt ltd is to capture the trade and positi angiotensin converting enzymed the sucker in the mind of the node. The main targeted customers argon college students,sports someone. Since the beverage segment is a diversified segment . The disputation is high and there be many more supreme grimes and it is difficult for a clean punctuate to capture the market. ACKNOWLEDGEMENT No task whatever big or sm only arsehole be completed without proper guidance and encouragement. It gives us a great pleasure to our deep sense of gratitude and care to every person who realized a congenial atmosphere for successful completion of this stand out. In doing this project, I become been extremely privileged to receive support from a large number of knowledgeable deal. I am deeply indebted to Mr Neeraj Kakkar (CEO), Mr James Paul Nattal (CFO), Mr Suhas Misra (COO), Miss Ujwala Mishra (HR EXECUTI VE ) Mr Gaurav Sharma (Area manager) for giving me the opportunity to undergo my project in their esteemed organization and for giving their mly suggestions valuable guidance. I would a equal to express our gratitude and backbreaking thanks to Mr Pravat Shrivastsv (Senior coordinator), Miss Shilpa Puri (Faculty), International Management Center, New Delhi for his valuable sustained, guidance, invaluable suggestions and constant encouragement without which it would non fill been possible for us to complete this project.TABLE OF CONTENTS Topic Page no. overlie page Title page Certificate Acknowledgement Preface disposition of figures List of shelves Executive compact 7 Introduction of Report 9 Company Profile 11 Literature Review 18 Objectives 19 Research Methodology 20 Findings AnalysisConclusion 3435 Recommendations 36 Limitations 37 Biblography 38 Annexture 39 LISTS OF FIGURES List of con ins List of slackens Page No picture 1Pie graph for gender give in 1 22 invention 2Bar graph for coming across an dynamism revel Table 2 23 Figure3Bar graph for regular curstomer Table 3 24 Figure4 Bar graph for tasting life force drink Table 4 25 Figure 5 Bar chart for tasting Tzinga Table 5 26 Figure 6 Bar chart for sweet awareness round Tzinga Table 6 27 Figure7 Bar chart for rating Tzinga flaviur Table 7 28 Figure8 Bar chart for tzinga providing good Table 8 29 Figure9 Bar chart of tzinga in any opposite tactile property Table 9 30 Figure10Bar chart for rating Tzinga accordance to scathe Table 10 31 Figure 11Bar chart for comparision of Tzinga to other drinks Table11 32 . EXECUTIVE SUMMARY hector Beverages brings crude experience to the Indian maker. The company take a crap utilize some natuaral herbs which is good for human strongness that emerges from scientific observation/ analysis of nature and creates sharp-tasting beverages, associating with leading companies and personalities. Cases in point is the prime(prenominal ) setTzinga, lemon and jackpot scag with inbred herbs Gaurana and Zingsing. This mathematical product has a delicious peck of lemon mint with natural herbs Isolate with . Natural herbs are used to susstitute the amount of caffeine which is injurious to health .Its extraordinary taste mekes it different than any other naught drink. And it has low amount of calories lowest calories. It is perfect for leaden working days. They endure these extremely meaningful products which are release to give them a competitive advantage over other products. introduction The present world is fast moving world people are very busy and do not have cartridge holder to take proper meal and consume mostly junk victuals which are high in calorie content and bad for health. it results in many different problem.Due to high intake of junk foods and low white plague of high alimental look upon food people are suffering from more and more alments. in order to hindrance well and fit ,people sh ould take proper nutritional content food. So browbeat Beverage have founded newfound power drink which has entirely new tactual sensation like lemon and mint which is completely drink from other enrgy drink. Hector is mainly targeting college students and office employees. So Hector is conducting many promotional activities to create an awareness So the main objective of Hector Beverage is to Create instigant awareness for Tzinga.INTRODUCTION OF PROJECT Beverage sedulousness is one of the fast growing industries in India . it can be shared into two sections i. e. carbonated and non-carbonated. the carbonated drinks that can be come along classified into cola, lemon orange, mango and apple segments. Marketing includes all the activities like promotion, distribution, advertising etc. To fulfill all the segments of consumers. Marketing is also to vary social needs into profitable opportunities. So this topic provides all the essentials to theoretical knowledge with practi cal knowledge and to inculcate the efficiency.It is also requirement for the company to improve their service and product role for achieving their ultimate coating. Beverages can be classified into 2 types ALCHOHOLIC BEVERAGE An intoxicantic beverage is a drink containingethanol, prevalently know as alcohol. Alcoholic beverages are divided into three general classes beers wines, and spirits. Alcohol is a psychoactive medicine that has a depressanteffect. A high blood alcohol content is usually considered to be legal drunkenness because it reduces attentionand slows reaction speed. Alcohol can be addictive, and the state of addictionto alcohol is known as alcoholism.The production and consumption of alcohol occurs in most cultures of the world, from hunter-gatherer peoples to nation-states. Alcoholic beverages are often an important pct of social events in these cultures. In many cultures, drinkingplays a stainificant role in social interaction mainly because of alcohols neur ological effects. NONALCHOLIC BEVERAGE A non-alcoholic beverage is a beveragethat contains less than 0. 5% alcohol by volume. Non-alcoholic versions of somealcoholic beverages, such as non-alcoholic beer (near beer) and cocktails(mocktails), are widely available where alcoholic beverages are sold.alcoholic wine undergo an alcohol-removal cognitive process that may leave a small amount of alcohol. Because of this, some states have legal restrictions on non-alcoholic beer and wine. giving medication visibility HECTOR BEVERAGES The beverage offerings in the developed world are so practically unwrap than those in the developing world. Beverages in the US and Europe are an important delivery mechanism for nutrients (macro, like protein and micro- vitamins and minerals) while in the developing countries they are little more than (as we have noted) sweetened fizzy water.Hector Beverage Pvt Ltd. is here to bridge the gap, to challenge the beverage majors and their attempts to maintain t he spatial relation quo which they have been doing for all the years they have been in business. The beverage game is bound to change, for the better and Hector intends to be the people doing it Hector is a beverage company with a twist. Now that does not really mean that Hectors products have a dash of lemon (some of them, in the future mayindeed but thats well besides the point).The twist is that Hectors beverages are meaningful. Hector beverages believes, and believe with a lot of intensity, that beverages have to be more than fizzy, sweetened/ flavored water. Worldwide beverages gene place a lot to the consumers health- delivering macro- nutrients (protein) and micro (vitamins and minerals) and there is no reason why that should not be the sheath in the developing world. Well, no reason apart from the fact that the beverage giants have a vested liaison in sustaining the status quo as that watch overs cost down.Hector beverages is the new kid on the block that aims to take o n the beverage majors by offering real value to the consumer- thats it, so simple- and healthy, tasty drinks, no celebrities, no Santa Claus, no bells, no whistles. Hector associates itself with this story. As it is a very small player, new one also, in an industry which is so dominated by major players like Coke and Pepsi, it unflurried believes that it impart survive and win customers. Hector knows of what are the fundamental shortcomings of the existing beverage players- their inertia, and smugness and their commitment to status quo.So, Hector Beverages think that this Hector Vs Achilles will also be a contest of historic proportions, albeit with a significantly different outcome MISSION Hectors mission statement is as follows 3 our mission is to take care people by Quality, Healthy and tasty protein drink. VISION Hectors vision is to capture Delhi and NCR market by providing quality, healthy and tasty protein drink at a suitable price to keep people healthy and fit. value We thought nigh this and decided to have this section not because every company seems to have something fairly rich to say on its values.We realized that this is the beginning of differentiation and our values to us are precisely some of the fundamental things that excite us. As some poet, forgotten cruelly by literature must have aptly noted with more self-serving nonsense we will not bore further thee but, instead, just spread out for your reading pleasure our values three. 1. Audacity For obvious reasons. a new business is anyway tough. The fact that we would be fetching on the Beverage Behemoths makes it even more exciting. We lie with thinking big and are in it because we want to ask the big boys to bring it on 2. grow for the underdog The underdog cant but try harder.As the bona-fide underdog in the beverage market we have a vested interest in rooting for the underdog. 3. Integrity All irreverence aside, we are committed to the greater common good and unwaveringly so. COM PANY HIGHLIGHTS The firm has started its operation to fulfill the need of the market segment that fluent have not been fulfilling properly. Hector Beverages brings healthy, tasty beverages to the Indian consumer. The company strives to bring the best for human health that emerges from scientific observation/ analysis of nature and creates tasty beverages,associatingwithleadingcompaniesandpersonalities.Cases in point are the first two launches Frissia (TM) Chocolate Protein Drink and Frissia(TM) Vanilla Protein Drink. These products are a delicious blend of Soy Protein Isolate with natural identical chocolate or vanilla flavor for really busy people. Soys benefits for health are well recorded but a significant barrier to adoption has been its bitter after taste that we have taken care of in this blend. Its as good as any chocolate/ vanilla bosom that the consumer may consider. And, at the lowest calories/ gram of complete protein its perfect for work-days spent in meetings and work ing on laptops/ blackberries.Hector also brings somewhat a genuinely new approach to market- dropping political rightness for an honest communication with consumers in all interactions. In short, we have these extremely meaningful products and are going to talk quite straight to our consumers. These are exciting times for Hector- do get in disturb if you find all this interesting and want to be a part of Hector, in any capacity. Hector Beverages, a pioneer in the Indian Functional Beverages industry, recently announced the launch of their newest product Tzinga Energy Drink.Tzinga is made with a powerful blend of ingredients to avoid those faculty slumps we know all in any case well, and keep mind and body performing at their best. * Unlike existing zip drinks, Tzinga tastes great and is availalable for the very mediocre MRP of Rs 20. * Tzinga comes in a case with 12 pieces * Tzinga will be available at 2,000 stores around Delhi NCR offset April 7th, and is scheduled to laun ch in Bangalore by the end of April. INGREDIANTS * Tzinga consists of lemon and mint. * Also certain natural herbs like GUARANA and GYNSING (which are South American herbs) NUTRITIONAL INFORMATION(per 100ml)Water, sugar , lemon juice concentrate 0. 75% caffein 0. 03% Energy 44kcal Carbohydrate 11g Protein 0g Fat 0g 1. TARGET MARKET * Above 18 years * College students * Office employes * Sports person * Fitness freaks person RECOMMENDATIONS * Not applicable for Children below 18 * Also not applicable for significant women and lactating women * Not recommended for diabetic patients * Not more than 2 packs should be consumed in a day FOUNDER MEMBERS CEO PROFILE Mr Neeraj Kakkar- His corporate career started after he completed his MBA from MDI, Gurgaon in 1998. He worked with Union Carbide and later Wipro forrader joining.Coke in 2001. He had an amazing run with Coke- the kind that becomes a part of Corporate Folklore, with the high point being his time in Bangalore when he seemed to have settled the much-touted Cola battle conclusively. In 2008, he headed to Wharton to do a second MBA and is now in the bass of the action as CEO of Hector Beverages Private Limited, India CFO PROFILE Mr James Paul Nattal- James, Wharton alumni with Hector. later on his Chemical Engineering from Brigham University, he worked with Dow Chemicals for six years and is what many call a packaging geek- so for him the form is the substance, the medium is the content.His packaging expertise ensures that when you buy our products, most of your money is not going to the packaging, as it does in the case of all other beverage companies. He is responsible for having created a number of food and beverage packaging concepts across the United States and Europe and heads the product development function for us. COO PROFILE Mr Suhas Misra Suhas did his MBA from IIM Calcutta (Class of 2003) and joined Coke from campus. He had the kind of start that, again, Corporate Folklore, would describe as sensational- with astronomical emersion rates being registered in rural Rajasthan.In 2005 he moved to Nokia, before, in 2006, starting ChannelPlay- Indias first integrated Sales Process Outsourcing company (www. channelplay. biz) and now is the COO of Hector Beverages Private Limited. Competators- Since the Beverage industry is a big diversified segment. There are many potential strong competators in this segment. various beverage like milk, tea, coffee, beer, whisky, protein drink, energy drinks, soft drinks etc are all competitors for each other Tzinga with its unique flavor can create a niche in the market.Tzinga is the only energy drink which have used natural herbs. but the real competator of Tzinga is Red Bull . Redbull have been dominating the energy drink market since 6 yrs. To name a few potential competitors, the leading beverage manufacturing companies in India are Coca-cola, Pepsi-co, UB group, Hindustan Unilever Limited, Tata tea, Dabur foods, , draw near India, Sula wines, CCD, LITERATURE REVIEW A tralatitious definition of a discolouration was the name, associated with one or more items in the product line, that is used to account the source of character of the item(s) (Kotler 2000, p.396).The American Marketing tie-in (AMA) definition of a brand is a name, term, sign, symbol, or practice, or a combination of them, intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of competitors (p. 404). Within this view, as Keller (2003a) says, technically speaking, then, whenever a marketer creates a new name, logo, or symbol for a new product, he or she has created a brand (p. 3). He recognizes, however, that brands today are much more than that.As can be seen, concord to these definitions brands had a simple and clear functions identifiers. Before the shift in focus towards brands and the brand building process, brands were just another step in the whole process of marketing to sell p roducts. For a long time, the brand has been treated in an off- hand fashion as a part of the product (Urde 1999, p. 119). Kotler (2000) mentions branding as a major issue in product strategy (p. 404). As the brand was only part of the product, the communication strategy worked towards exposing the brand and creating brand image.Aaker and Joachimsthaler (2000) mention that within the traditional branding model the goal was to build brand image a tactical element that drives short-term results. Kapferer (1997) mentioned that the brand is a sign -therefore external- whose function is to disclose the hidden qualities of the product which are inaccessible to contact (p. 28). The brand served to identify a product and to distinguish it from the competition. The challenge today is to create a strong and distinctive image (Kohli and Thakor 1997, p. 208).Concerning the brand management process as related to the function of a brand as an identifier, Aaker and Joachmisthaler (2000) discuss t he traditional branding model where a brand management team was responsible for creating and coordinating the brands management program. In this situation, the brand manager was not high in the companys pecking order his focus was the short-term financial results of single brands and single products in single markets. The basic objective was the coordination with the manufacturing and gross revenue departments in order to solve any problem concerning sales and market share.With this strategy the responsibility of the brand was solely the concern of the marketing department (Davis 2002). In general, most companies thought that foc exploitation on the latest and greatest advertising campaign meant focusing on the brand (Davis and Dunn 2002). The model itself was tactical and reactive preferably than strategic and visionary (Aaker and Joachimsthaler 2000). The brand was always referred to as a series of tactics and never like strategy (Davis and Dunn 2002). OBJECTIVES * Maintaining positive, strong growth each year not withstanding seasonal sales pattern. * Achieve a comprehensive output in market penetration.* Increase customer satisfaction simultaneously. * A double to three-base hit digit growth for the first five years. * Maintain a significant research and development calculate to enhance future. * Product developments. * To take in fresh minds as interns and permanent recruits to lead the organization to a greater development path. RESEARCH METHODOLOGY Descriptive strategy is used since we have to collect the primary quill imformation from Tzinga customer. A descriptive research intends to present facts concerning the nature and status of a situation, as it exists at the time of the study. Sample Design a).Sample Unit A business organization whether it is a mall, college canteen, shops is considered as one entity and would be considered as a 1 sample unit. b)Sample Size- A survey was conducted where sampling and sales were taking place. A sample size of 100 is taken. c)Sampling Technique- Sampling technique here used is non-probability simple haphazard sampling. We considered it as area sampling since the research is focus onto a particular area. We will be using the NON COMPARATIVE scaling technique and will be using the LIKERT scale in which 5options will be given ranging from strongly disagree to strongly agree. d)Sampling Area .The area which was taken was South Delhi where I cerebrate on shops and college. Data Collection a)Sources Primary entropy collection method is used as data was collected directly from responded done questionnaire. questionaire were both open and closed . And ranking method is used to measure out the degree of agreement and disagreement. b)Tools- Various statistical tools like pie-chart, is used to represent the data and interpret them data epitome Q1. . grammatical gender a) Male b) pistillate Frequency Percent Valid Male 48 60. 0 womanly 32 40. 0 Total 80 100. 0 FIGURE 1 Analysis-This shows that male samples are more than egg-producing(prenominal) sample.Q2. Did you taste any energy drink before? (a) Yes (b) No Table 2Gender * Did you tatse Tzinga before? Crosstabulation Count Did you tatse Tzinga before? Total YES NO Gender Male 23 25 48 female person 14 18 32 Total 37 43 80 Figure 2 Analysis-This was a comparative study done between male and female. Out of total 48 samples of male 23 have tasted tzinga and 25 have not tasted it. also in the case of female out of 32 ,14 have tasted Tzinga and 18 have not tasted Tzinga. Q3. Where did you come across an energy drink? (a)Television (b)Newspaper (c)Magazine (d)Promotion event Table 3. Where did you come across an energy drink Total Television Newspaper Magazine promotional Event Gender Male 24 3 3 18 48 Female 19 2 0 11 32 Total 43 5 3 29 80 Figure 3 Analysis-Again in the case of 48 answerer ,24 male responded have come to observance about energy drink through television,3 through newspaper,3magazine ,18 through promotional event Q4. Which energy drink did you taste ? (a)Red bull (b)XXX (c) Clould 9 (d) vitamin B Table 4Gender * Which energy drink do you taste Crosstabulation Count Which energy drink do you taste Total Red Bull XXX Cloud 9 Barn .Gender Male 24 10 8 6 48 Female 11 9 9 3 32 Total 35 19 17 9 80 Figure 4 depth psychology Out of 48 males 24 have take Redbull,10xxx,8 clould9barn. And in the case of female side 11 have taken Red bull,9xxx9 clould 9 nad 3 barn. Q5. Are you a regular consumer of energy drink? (a)yes (b)no Table 5 Gender * Are you a regular consumer of energy drink? Crosstabulation Count Are you a regular consumer of energy drink? Total YES NO Gender Male 16 32 48 Female 11 21 32 Total 27 53 80 Figure 5 ANALYSIS Out of 48 males,16 are regular consumer of energy drink and 32 are not regular consumer.And in the case of female out of 32 ,11 are regular consumer and 21 are not regular consumer. Q6. Have you tasted tzinga, the new launch ever? (a)y es (b)no Table 6 Gender * Have you tasted Tzinga the new launch ever Crosstabulation Count Have you tasted Tzinga the new launch ever Total YES NO Gender Male 17 31 48 Female 12 20 32 Total 29 51 80 Figure 6 ANALYSIS Out of 48 responded 17 have tasted tzinga before and 31 have not perceive about Tzinga. And out of 32 females 12 have tasted Tzinga before and 20 have not. Q7. When did you first hear about tzinga? (a)promotion (b)friend(c)salesman Table 7 Gender * When did you first hear about Tzinga Crosstabulation Count When did you first hear about Tzinga Total Promotion Friend Salesman Gender Male 30 13 5 48 Female 18 13 1 32 Total 48 26 6 80 Figure 7 ANALYSIS Out of 48 male responded,30 have heard about Tzinga thrugh promotion activities,13 through friend and 5 through salesmamAnd in the case of 32 female responded 18 have heard about Tzinga though promotion 13 through friend. Q8. How much would you rate the flavour of Tzinga? (a). Excellent (b). serious (c). ordina ry (d). Poor (e). Very poor.Table 8Gender * How much do you rate the flavour of Tzinga Crosstabulation How much do you rate the flavour of Tzinga Total Excellent commodity Average Gender Male 3 32 13 48 Female 3 23 6 32 Total 6 55 19 80 Figure 8 ANALYSIS Out of 48 male responded,3 of them think that the flavor of Tzinga is excellent ,and 32 of them rate Tzinga as good ,and 13 of them average. In the case of female responded 6 of them think that it is excellenet ,23 are good and 6 average. 9. Would you say the design of the product Tzinga provides it an advantage when it comes to catching the midriff of the customer? If Yes How well?(a) Excellent (b) Good (c) Average Table 9 would you say the design of the product catch the eye of the customer Total Excellent Good Average Gender Male 2 30 16 48 Female 2 24 6 32 Total 4 54 22 80 Figure 9 ANALYSIS Out of 48 male responded 2 think that the design is excellent,30 think that it is good 16 think that it is average in the case of emale respondent 2 think that it is excellent,24 think that it is good and 6 think that it is average. Q10. How much would you rate the value purview accordance to its price? (a) Excellent (b) Good (c) Average (d) Poor (e) Very poor Table 10Gender * Value of the aspect according to price Crosstabulation Count Value of the aspect according to price Total Excellent Good Average Gender Male 4 39 5 48 Female 4 21 7 32 Total 8 60 12 80 Figure 10 ANALYSIS Out of 48 male responded think that it ha excellent quality accordance to its price,39 think that it is good according to its priceand 5 that it is average according to its price. IN the case of females 4 think that it is excellent ,21 think that it is good and 7 think that it is average. Q11. How would you rate tzinga in comparision to other energy drinks? (a). Excellent (b). Good (c). Acverage.(d). Poor (e). Very poor Table 11 Gender * Rate Tzinga with take to be to other energy drinks Crosstabulation Count Rate Tzing a with respect to other energy drinks Total Excellent Good Average Gender Male 2 26 20 48 Female 2 9 21 32 Total 4 35 41 80 Figure 11 ANALYSIS According to the samples 2 people think that Tzinga is excellent ,26 think that it is good and 20 are average. And in the female segment 2 think that it is excellent ,9 think that it is good and 21 think that it is average. FINDINGS From the pastime project we can draw inference that Tzinga is new to the marketand is being liked by the people . raft prefer this drink due to its unique flavor and intensity. Thought people are not that much aware of the product male are more exposed towards the product and have showed positive rejoinder towards it. CONCLUSION * The Tzinga is more liked by the youngsters of age group (21-25). * Tzinga is liked by the customers basically its design , price and taste. * The promotional activity is not liked by the customers. So they are not attracted too much towards this new brand. * The opinion does not va ry as per the Genders of the customers. * The variation of taste and price will affect the preference of Tzinga.* The opinion of Tzinga is same for all age groups of people basically about the promotional activities. RECOMMENDATION * Television advertisement and promotional activities must be put up. * The distribution channel should be made strong. * Different diversified flavor must be introduced in the market. * Tzinga should be introduced in other parts of Indian Market. LIMITATIONS 1. The should be different flavours ,the lemon taste are not liked by many people. 2. Due to strong brand positioning by Red bull,it will take time for Tzinga to get established. 3. The availability of Tzinga is limited,it is not available in every store .4. As zinger is a new brand,it suffers from identity crises BIBLIOGRAPHY 1. Malhotra, Naresh K. Marketing research and applied orientation, (2010), Prentice Hall, New Delhi, Vol. 5, pp. 613-623, pp. 468. 2. Kotler, Philip and Armstrong, Gary, Princi ples of marketing, Pearson Publication.REFERENCES * http//en. wikipedia. org/wiki/Promotion_(marketing) * http//hectorbeverages. com/about_us * http//hectorbeverages. com/hectors_values * http//hectorbeverages. com/home * http//hectorbeverages. com/homers_hector * http//www. adams-graphic-design-advertising-agency. com/point-of-purchase. html * http//www.aistriss. jp/old/lca/ci/activity/project/sc/report/030319_document/S2-1-Mont. pdf * http//www. eurelectric. org/Download/Download. aspx? DocumentID=2965 ANNEXTURE QUESTIONAIRE Name- Phone number- 1. Gender a)Male b)Female 2. Did you taste any energy drink before? (a)yes (b)no 3.Where did you come across an energy drink? (a)Television (b)Newspaper (c)Magazine (d)Promotion event 4. Which energy drink did you taste ? (a)Red bull (b)XXX (c) Clould 9 (d)Barn 5. Are you a regular consumer of energy drink? (a)yes (b)no 6. Have you tasted tzinga, the new launch ever? (a)yes (b)no 7. When did you first hear about tzinga?(a)promotion (b)frien d (c)salesman 8. How much would you rate the flavour of Tzinga? (a) Excellent (b) Good (c) Average (d) Poor (e) Very poor 9. Would you say the design of the product Tzinga provides it an advantage when it comes to catching the eye of the customer? If Yes How well? (a) Excellent (b) Good (c) Average (d) Poor (e) Very poor 10. How much would you rate the value aspect accordance to its price? (a) Excellent (b) Good (c) Average (d) Poor (e) Very poor 11. How would you rate tzinga in comparison to other energy drinks? (a) Excellent (b) Good (c) Average (d) Poor (e) Very poor.

Long-Range Career Objectives Essay Example for Free

Long-Range Career Objectives EssayPlease append a statement outlining your immediate educational and long-range career objectives in relation to your chosen field. If at that place is a particular faculty part with whom you wish to probe, please instal that persons name and explain why you want to study with that person. You may also wish to include other information, such as each undergraduate research experience, internships, or other experiences you may have had to record your preparation for advanced study in your chosen field. My next plan is to achieve the CPA of America and work in a ren feature accounting firm or in the finance discussion section of companies. I think by learning in your school can give me a collapse opportunity fulfill my future nonrecreational development. Whats more, by learning taxation and accounting for two years in my own country, I developed a personal interest in those fields. I believe Americas outlook and teaching of accounting is v ery unique and efficient. In order to have a better understanding of this concept I would like to study at your school. Here I want to deal out my internship experience with you.I was fortunate to be chosen as an intern in the taxation department of Deloitte Touch Tohmatsu. My job here is to assist the senior manger to do some search and document revised work. Working here not only gives me a better understanding about my captain knowledge but my future career development. It also gives me a chance to watch over out how a successful company operates and what makes a qualified staff for that company. The DTT has very comprehensive and effective information sharing and communication system. In which it will make sure every staff member has easy opening for use. For instance, I was only an intern there, but I can visit every internet resource and store documents in both the DTTs firms in China. In addition, I can make a direct conversation to my co-workers, including the partner of the company, immediately if needed.The significance of these systems not only let us do our work efficiently and quickly, but also send messages to all its workers that we have confidence on your professional ethics and we are ready to listen to your advises all the time. The true thing is DTT always regard all its staff members as a part of the company, I think that is why employees are hard works on a daily basis. I think the most important character of a dichlorodiphenyltrichloroethane employee is initiative. Compared to waiting for a job assignment , we should be eager for a work opportunity and find something to do when we are not occupied. This internship taught me that I should show my capability and my willingness to my job at the same time. Although I am no longer working in DTT China, I am the one equal member of initiative that seeks further study opportunity in your university. I hope this piece of writing could give you a better understanding of my personality to c onsider my application.