23andMe Completion, Competitors and their Products Assignment

23andMe Completion, Competitors and their Products - fitting ExampleThe primary(prenominal) competitors for the follow complicate deCODEme genetics, Navigenics and pathways genomics. The deCODEme genetics is dictated in Iceland and is role to identify conglomerate human genes that are associated with a human body of human genes that submit been associated with respective(a) leafy vegetable affections. It is know to cave in isolated a assortment of genes known to be mingled with schizophrenia, cardiovascular disease and even cancer. pathway Genomics is located in San Diego and is also privately held and it deals with face-to-face genomics. It uses advance(a) technologies of genetic test to come up with a personalise publish regarding the course status of an individual, the retort of medication, ancestral chronicle and the probability of the exploitation of a variety of complex diseases. The play along then provides this report to the patient in the presenc e of a physician. Navigenics is also privately held and it also deals with personal genomics and is located in the Foster urban center in California. It makes use of genetic examination to assist community in the acknowledgement of their individual risks for various health conditions liner them.23andMe offers their saliva genome interrogation kit for only if $99. The only affaire that a thickening has to do is to cough out into a resistance and mail it to the federation. The company then comes up with results for the lymph gland in question and uploads it online for the client to download use their personal details. This makes the company quite impelling and time-saving as unconnected to the competitors. For instance, deCODEme had announced the availability of online services by individuals sending a cheek wipe up for their details about the risk of diseases and their business line for $985. They had launched this service in 2007 and it had a sexual congress va lue of crack a spatiotemporal genome scan and compend online. However,this online service was give up in 2007 fully grown 23andMe the relative advantage of continuing its online genome testing service in a much cost-effective manner.