Search Keyword Analysis of Zara Assignment Example | Topics and Well Written Essays - 500 words

Search Keyword Analysis of Zara - Assignment Example The pie chart above shows that the keyword ‘Ski Wear’ will have 27% of local search per months while it will attract a global search of 72% of the total search. The local searches is the people who are searching Zara.com from the same country as that where the business is physically located. In this paper, it is assumed that Zara.com has physical address and stores in New York America. The estimator also provides more details by providing words that can be used to enhance the search of the presence of a given production on the market. Below is a column graph which presents information about other keywords similar to ‘ski Wear’ It can be concluded that monthly the key word ‘Ski Wear’ in the category of cloths based in US will be paying for 90,500 local searches monthly and 246,000 global searches a months. The keyword ‘Ski Wear women’ got 18,100 global searches and 8,100 local searches as the highest search. The term ‘Jupa kids ski wear’ will attract searches less than ten both locally and globally. The total search for ‘Ski Wear’ is projected to be 336,500